Latest Online Article Writing and Blogging Test (UK Version) Answer

Online Article Writing and Blogging Test (UK Version)

Syllabus of the Test Online Article Writing and Blogging Test (UK Version)

  • Copyright Issues
  • How to Source Information
  • Blog Writing Skills
  • Writing Style For the Web
  • Articles to Promote a Product or Service
  • Targeting Your Audience
  • Dos and Don’ts of Online Writing and Blogging
  • Plagiarism on the Web
  • Optimizing Content for Search Engines
  • Copyright Issues Copyright Issues
  • Rules for Taking the Test


Duration of the test: 40 minutes

Number of Questions: 40 multiple choice questions

Each question has between 1 and 8 options of which 1 or more may be correct

All Answers are BOLD in Option

Question 1 of 40

What is a “biz blog”?

a.A blog owned and run by a company or corporation

b.A private blog for the blogger and his or her family

c.A blog in the biz of blogging only

d.A blog about finance, especially related to the London Stock Exchange

e.None of the above

Question 2 of 40

What is the reference list to other works placed at the end of an article called?



c.Original material


e.All of the above

Question 3 of 40

Which of the following is a good approach to planning to write a blog posting?

a.Source content, write draft, save, post to blog

b.Idea, source content, post to blog, read

c.Idea, source content, write draft, save, read and edit, post to blog

d.Write draft, edit, post to blog, read and edit later

Question 4 of 40

What is ‘placing of keywords in the important parts of a webpage so that search engines may give them priority’ called?

a.Keyword prominence

b.Optimisation guesswork

c.Partial selection

d.Keyword density

Question 5 of 40

How long does an author’s copyright – whether in print or online – last?

a.Until he/she dies


c.For 5 years after the publication

d.For 40 years after he/she dies

e.For 70 years after he/she dies

Question 6 of 40

There’s little need to copy text before trying to publish it to the web because you rarely lose the text at the time of publication.



Question 7 of 40

When writing an article about safety and light bulbs, which of the following is likely to be your target audience?

a.Electrical engineers

b.Ordinary people involved in home improvement

c.Working electricians

d.Light bulb manufacturers

e.All of the above

Question 8 of 40

What does “SEO” stand for?

a.Sequeway Even Offered

b.Service Engine Oriented

c.Second Executive Officer

d.Search Engine Optimisation

Question 9 of 40

How should you change your writing style (when writing about the university application process if you’re writing for student applicants rather than their parents?

a.Use italics for the parents, and bold print for the students

b.No changes are necessary: never change the complexity of your writing

c.You should write a style for the parents only, as they are more important

d.You should write a style for the students only, as they are more important

e.You must vary the information, your voice, advice, recommendations, so it can be read by both students and parents equally successfully

Question 10 of 40

If your website sells golf equipment, your promotional articles should be written about _________ .

a.good golf courses

b.caddies in general

d.the best clubs to use at certain times

e.All of the above

Question 11 of 40

Which of the following are good ways of protecting your online content?

a.Searching for the plagiarists of your content

b.Embedding your images

c.Potentially encrypting your HTML

d.Joining a plagiarism forum

e.All of the above

Question 12 of 40

What are “blooks”?

a.Books that are written by bloggers and generally grow out of their blogs

b.People who like to blog

c.People who promote their blogs on the inside pages of a book

d.All of the above

Question 13 of 40

At what point does a work – whether an online blog or in print – come under copyright?

a.As soon as it is published

b.As soon as the author registers the copyright

c.As soon as the author writes “Copyright”and his/her name and date next to it

d.As soon as it is created

Question 14 of 40

If words are lifted from an original writing on the internet – not from a printed book – it’s not plagiarism.



Question 15 of 40

What are “subsidiary rights” if your blog becomes successful enough to receive an offer of publication in print?

a.All rights originally held by the author

b.Translation rights

c.All secondary rights sold by the agent or publisher, such as volume rights, audio rights, film and T.V. rights, book club rights, paperback rights etc.

d.Rights that the author always retains and that cannot be licensed

Question 16 of 40

If you’re writing an article about applying for admission to graduate courses in universities, your target audience is likely to be _________.

a.18-year olds

b.students already in colleges

c.a range of readers who are thinking of applying for admission to a graduate school

d.people between 45 and 65

Question 17 of 40

In terms of keywords for promoting a website about global money, which of the following groups would be the best choice?

a.Football, shopping, racing, gardening

b.10c, 5c, dollar, 50c, quarter

c.The World Bank, the Olympics, the US government, the UEFA Cup

d.Dollar, yen, pound sterling, exchange rate

Question 18 of 40

What do we mean when we say that an author’s copyright is within “the public domain”?

a.We mean that it is floated on the stock exchange

b.We mean that it is freely available for all, can be copied, reproduced and re-published

c.We mean that it is temporarily available for a period of 1-5 years

d.We mean that it is part of the author’s estate for 70 years after his or her death

Question 19 of 40

What is the common rule for taking images from the web and using them on your blog or website?

a.Check to see if there are freely available, and if so, proceed; otherwise contact the copyright holder or blog/site manager for permission

b.Take whatever you like from any site by right clicking and saving the image

c.a and b

d.None of the above

Question 20 of 40

What is a “newbie”?

a.A term – potentially negative – applied to someone new to a discussion or blog

b.A new technological addition to the internet

c.An innovation that took blogs into Web 2.0

d.The latest fashion on the blogosphere

e.a and d

Question 21 of 40

What are “stop words”?

a.Words that stop short of their meaning

b.Words that show up first in search engine result pages

c.Words that are banned on the blogosphere by the blog police

d.Some common words (such as “and”, “or” and “in”) that are usually ignored by a search engine performing a search

Question 22 of 40

What distinguishes a blog from a website?

a.Postings that occur according to a timeline that is updated so that old posts may be traced

b.More content

c.Flashier images

d.Contact details

e.More professional content

Question 24 of 40

Which of the following are good ways of promoting your business or website and thereby selling your products online?

a.Writing reviews on other sites with a link back to your site

b.Getting involved in social bookmarking, especially group social bookmarking

c.Posting on forums around the internet with reference to your product or brand

d.Getting involved in link exchange programmes

e.All of the above

Question 25 of 40

Which of the following is the term used for the collective blogging intelligentsia, namely the most influential bloggers online by page rank owing to their high traffic count?


b.Hoi polloi

c.Rich and reckless

d.Beautiful and damned


Question 26 of 40

What is the term used for “the number of times the keyword is used divided by the total word count on the page”?

a.Keyword density

b.Keyword distribution

c.Word hardness

d.Density of syllables

e.Blog Page Intensity

Question 27 of 40

Why is it important to make regular postings – if not daily postings – to your blog?

a.To encourage a regular readership and return traffic so web robots may be able to see your blog is regularly active

b.Not making regular postings can be harmful to your blog

c.If you do not, it will be unplugged by the blog service provider

d.None of the above

Question 28 of 40

What does the term “spomment” refer to in the blogsophere?

a.Special comments

b.Spam on a posting

c.Comment spam

d.Tiny gremlins inside the computer system

e.All of the above

Question 29 of 40

Blog comments show up in Google searches in addition to the blog posts.



Question 30 of 40

Fooling the search engines with link farms, keyword stuffing, cloaking or alt text spamming is not a good idea because _____________________ . is an offence in most countries

b.the search engines may restrict your site or future listings, or ban you altogether could reduce the traffic to your blog

d.All of the above

Question 31 of 40

Which of the following is most likely to guarantee that the content on your blog is professional, subject-appropriate and grammatically correct?

a.Copying it into word, spell-checking, and copying it back

b.Asking a friend to read it

c.Reading it through before posting

d.Having several specialist readers check out the content for its relevance, sense, argument, and keywords

Question 32 of 40

What is “blogosphere”?

a.The hole in the internet through which blogs can fall

b.The blogs in a given area such as a street, county or country

c.The collective content of the blogs worldwide

d.Blog companies that group together and buy smaller blogs

e.None of the above

Question 33 of 40

What does “‘ping’ your blog” mean?

a.To abandon it

b.To create it from scratch

c.To let someone know about it so they can contribute, either with postings or comments

d.An alert that notifies the original poster of a post when someone else writes an entry concerning the original post

Question 34 of 40

State whether True or False.

Copyright is available not just for published works but also for works in private use that have not or may never be published.



Question 35 of 40

Which of the following is the most effective idea for creating a target audience that returns again and again to your blog?

a.Make individual postings long as the more the information, the better it is.

b.Re-read and be your own editor, always removing unnecessary words and phrases; keep your postings relatively short and post regularly

c.Regularly change the colours of your blog to entertain your readership

d.Add a certain randomness to your external links so the audience never quite knows where the links may lead – it’s more exciting

Question 36 of 40

What is “podcasting”?

a.Making the entire blog available in a single downloadable file

b.Redirecting traffic through a portal hidden on the blog called a “pod”

c.Distribution of audio and other media files for download to digital music or multimedia players such as iPods

d.Mass e-mailing for marketing purposes to promote several blogs at the same time

Question 37 of 40

What is ““?

a.A social bookmarking site where users collectively tag favorite links

b.A site where tags are compiled and e-mailed to a possible target audience

c.A social networking site similar to Facebook and MySpace

d.b and c

Question 38 of 40

What are “grey hat techniques”?

a.Techniques attracting people over 65 to your blog

b.Advertising techniques through images specifically aimed at older readers

c.Techniques involving part online and part store sales

d.An optimisation strategy defining an unknown area of reputability/validity

Question 39 of 40

If you own a copyright on your own works, you can license your work for reproduction and publication around the world according to place and length of time.



Question 40 of 40

The removal of the copyright tag-line means the work is no longer protected by copyright.



Online Article Writing and Blogging Test (UK Version) Results

Great job! You passed the test. Be sure to show off your skills by passing more oDesk tests.

Topic  % Correct

Articles to Promote a Product or Service        100%

Blog Writing Skills  83%

Copyright Issues     83%

Copyright IssuesCopyright Issues          100%

Dos and Don’ts of Online Writing and Blogging        60%

How to Source Information        100%

Optimising Content for Search Engines           80%

Plagiarism on the Web     33%

Targeting Your Audience 75%

Writing Style For the Web           80%

Your Score:  3.90

Passing Score:         2.50

About Toufiq Hassan

I am Toufiq Hassan, Admin of Email me on [email protected]. Follow me on Google

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